Ideal Customer & Buyer Profiles

Companies with 25-500 employees.

• Typically founder-led with no dedicated security staff.

• May have one IT generalist responsible for all tech needs, including security.

• Often have a few basic tools in place but lack proper configuration, monitoring, or strategic guidance.

• Security is reactive, driven by external pressure (e.g., insurance, vendor forms, or incidents).

Companies with 500-2000 employees.

• More structured operations, small IT team, and occasionally a dedicated security role or consultant.

• Security is becoming a strategic concern due to compliance demands, larger customers, or growth milestones.

• Tools are present but often siloed, misconfigured, or unmanaged.

• Teams are overwhelmed, leadership is seeking better visibility and outcomes.

Cyvatar is built for fast-growing companies that need enterprise-grade cybersecurity without the complexity or cost.

Our sweet spot includes industries with compliance pressures, digital operations, or high-value data, including:

• Professional Services – Compliance support & client data protection

• Technology & SaaS – Scalable security for growth-stage tech companies

• Healthcare & Life Sciences – HIPAA & compliance-ready cybersecurity

• Manufacturing & Supply Chain – OT protection & vendor security requirements

• Media & Entertainment – Personal brand & social media protection

• Education & Nonprofits – Affordable, accessible security solutions

Under $50MM annually

United States

CEO / Founder / Owner – Owns the budget and risk. Decisions are fast but often based on cost, simplicity, and trust.

• CIO / CTO / VP of IT – Owns the tech strategy and security roadmap. Values scalability, ROI, and measurable outcomes.

• CISO / Head of Security (if present) – Leads the security vision, evaluates vendors, and often drives the final decision for security services.

• IT Manager / MSP / Tech-Savvy Employee – May recommend tools or flag security gaps, but often lacks deep security knowledge.

• CFO / Controller – Concerned about cost and risk, especially for insurance or compliance-related decisions.

• Office Manager / Ops Lead – Occasionally looped in if wearing multiple hats in smaller orgs.

• IT Director / IT Manager – Manages day-to-day infrastructure and tools. Strong say in technical fit and deployment.

• Compliance Manager / GRC Analyst – Involved when regulations or audit readiness are drivers.

• Procurement / Finance – Reviews contracts and pricing; focused on vendor risk, budget alignment, and terms.

• Legal – Engaged if data handling, contracts, or privacy concerns arise.

• Experienced a breach or compromise

• Losing deals due to security gaps

• Unable to complete compliance forms

• Denied or high-cost cyber insurance

• New growth opportunities

• MSP or IT provider flagged risks

• Suffered a breach or near-miss

• Growing security and compliance needs

• Facing due diligence for funding, M&A, or contracts

• Struggling to scale compliance efforts

• Insurance or legal risk exposure

• IT team overloaded

• Achieve basic cybersecurity hygiene

• Meet compliance requirements

• Protect the business from ransomware and breaches

• Gain peace of mind without hiring a security team

• Qualify for cyber insurance

• Win more business with security credibility

• Mature cybersecurity posture

• Streamline and operationalize compliance

• Reduce risk exposure across the organization

• Support enterprise sales and vendor due diligence

• Justify security spend with measurable outcomes

• Augment internal team with expert support

• Lack of internal security expertise

• Confusion around tools vs. outcomes

• Overwhelmed by compliance requirements

• Limited time and budget for cybersecurity

• Difficulty qualifying for cyber insurance

• Reactive approach after an incident or audit

• Incomplete or misconfigured tools

• Security responsibilities falling on overstretched IT

• Complexity of managing multiple frameworks

• Inability to show ROI or posture improvements

• Failing or struggling with vendor security reviews

• Pressure from leadership or legal to reduce risk

• Reactive mindset: Security is often addressed only after an incident, insurance audit, or vendor pressure.

• Low awareness: Limited understanding of security concepts like prevention, configuration, or compliance frameworks.

• Budget-driven: Price sensitivity is high; security is often seen as a cost center, not a business enabler.

• Tool confusion: Assumes buying a tool = being protected. Doesn’t understand the need for setup, tuning, or ongoing management.

• IT = Security: Often rely on generalist MSPs or internal IT for security, not realizing the gap.

• Time-starved: Wearing multiple hats; doesn’t have time to dig into cybersecurity unless it’s blocking deals or growth.

• Insurance-reliant: Believes cyber insurance alone is sufficient protection.

• Compliance-aware: Familiar with frameworks like SOC 2, HIPAA, or ISO—but may struggle to operationalize them.

• Beginning to prioritize risk: Security starts to become part of strategic conversations, especially during growth or fundraising.

• Internal champions emerging: Might have a CTO, IT Director, or Security Analyst asking smarter questions.

• Still resource-constrained: No full security team—often just 1–2 people juggling tools, vendors, and audits.

• Seeking outcomes: Wants dashboards, clarity, and proof that investments are improving their posture.

• Under pressure: Security concerns start affecting customer trust, procurement processes, or vendor relationships.

• Open to managed services: More likely to value an outcome-based model over DIY tooling.